Art, Functionality, Interaction
These three words define the reason why I fell in love with Interior Design. Fromm my first contact with it over a decade ago until now. Through Interior Design I’m able to create artistic and functional spaces. Through the interaction client-Designer, the Designer can develop a space that satisfy the customer and suits their needs.
As Designers we have the daily challenge to find balance between beauty and function, between the artistic and the feasible. And this balance is useless if it doesn’t strengthen human interaction. This is the reason why the connection between client and designer is key to achieve a good project. The passion I have for this challenge is imprinted in the level of detail of my projects.
When not interacting with clients and suppliers, I invest my free time on family and friends. Just like my projects, I believe that love is in the details and relationships need dedication and daily attention.
This year I started the most important project of my life, I had my first child! And just like in my professional life, this project is always updating, evolving and frequently changing schedule and scope of work. This challenge of being flexible and at the same time keeping everything under control is what makes me more and more in love with life and interior design!
So cheers to both!
Laila Ferri Johnson
Designer & Founder of DesignedSmart
Our efficient creative process ensures we are able to deliver an interior design project according to each client’s needs. Each project is unique and has different objectives.
DISCOVERY & DESIGN
We learn about your needs, desires and budget. Review and analyze space to develop a preliminary project. We use the necessary tools to communicate our first proposal in a clear way.
After approval by customer we begin the draft phase, developing working drawings, elevations and renders to help project execution.
Our customers receive a packet with all necessary documentation to start and manage the remodel at their own pace.
Here is a small sample of projects I've designed and managed from beginning to end always with the client's experience in mind.
How it Works
Our services are curated to fit our customer’s needs. Either you need a face-to-face meeting to help you solve your interior design problems or you prefer resolving everything from the comfort of your home while having a glass of wine, we are the right place for you!
Face-to-face meetings on site to discuss needs, measure and record existing space. Product selection assistance during showroom visit. Develop the relationship with the designer in person!
Interior design from the comfort of your home. Receive everything online. Schedule meetings on the go! Quick and easy!
What our customers say
Laila was great to work with. She walked me through my bathroom remodel and the results were more than I could have hoped for. She was responsive to my questions. The contractor she partners with is professional and qualified.
Laila is the best. She is very creative and pushes you to explore new ideas. She really listens to you and helps you realize the perfect creation and at your price point. Her design was stunning. Laila exceeded our expectations in design and service.
We worked with Laila to remodel our master bath. She had a great sense of style and was able to see our vision and help bring it to reality. She worked with several different vendors to get the custom pieces we needed and provided excellent communication at every phase of the planning. The end result was amazing and we really appreciated Laila’s contributions.
Laila designed for our 1930s kitchen remodel and we're thrilled: it's the favorite part of our house now! She took care of designing layout, materials, colors, hardware, and finding appliances.
Laila was the project lead and main customer focal point for our bathroom remodel. I filled out a website request and Laila followed-up with a phone call to schedule an appointment to discuss.
Laila did a great job. She was responsive and communicative. Laila tracked down hard to find things and kept my vision in mind.
Laila is amazing! She was able to understand our requirements and taste very quickly. She truly owned our project and drove it like a champ. At the same time, she was a team player and took all our feedback and wish lists. She was passionate and went beyond her scope to deliver. I would recommend her to anyone looking to design and creat/remodel a home space.
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