Designer Profile

Art, Functionality, Interaction

Born and raised in Brazil, I founded my company in 2013 with the main goal of making interior design accessible to people with different budgets. I’ve been designing for over 12 years and have a special passion for construction and understanding how things are put together at the job site. I also love the human interaction aspect of the design process. Designing a space that fits client’s needs and also is aesthetically pleasing while making the whole remodel process as smooth as possible is my ultimate goal.

Each one of my designs is tailored to client’s style and what makes them excited about, because in the end, it is not about me, it is about the family who will live in the new space I’m helping create!

Laila Ferri Johnson

Designer & Founder of DesignedSmart

Creative Process

Our efficient creative process ensures we are able to deliver an interior design project according to each client’s needs. Each project is unique and has different objectives.

DISCOVERY & DESIGN

DISCOVERY & DESIGN

We learn about your needs, desires and budget. Review and analyze space to develop a preliminary project. We use the necessary tools to communicate our first proposal in a clear way.

DRAFT

DRAFT

After approval by customer we begin the draft phase, developing working drawings, elevations and renders to help project execution.

DELIVER

DELIVER

Our customers receive a packet with all necessary documentation to start and manage the remodel at their own pace.

Projects

Featured Projects

Here is a small sample of projects I've designed and managed from beginning to end always with the client's experience in mind.

Mid-Mod Bathroom

Mid-Mod Bathroom

Main Floor Full Remodel

Main Floor Full Remodel

Industrial Chic Style Full House Remodel

Industrial Chic Style Full House Remodel

Small Craftsman House Remodel

Small Craftsman House Remodel

How it Works

Our services are curated to fit our customer’s needs. Either you need a face-to-face meeting to help you solve your interior design problems or you prefer resolving everything from the comfort of your home while having a glass of wine, we are the right place for you!

All Design

All Design

Face-to-face meetings on site to discuss needs, measure and record existing space. Product selection assistance during showroom visit. Develop the relationship with the designer in person!

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E-Design

E-Design

Interior design from the comfort of your home. Receive everything online. Schedule meetings on the go! Quick and easy!

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Testimony

What our customers say